Student profile: Pedro Barreto

Building this website has been a grassroots effort. To help provide insight into what it's like to live and study at some of our specialisations, we asked the people who know best: Our students. Here, we profile Pedro Barreto, who kindly helped us shape the London section of the website.

I am a Brazilian journalist, with over a decade of experience as a reporter and editor across a range of regional and national press. As a communications consultant, I held top positions in Brazil’s Federal Government. At the Secretary of International Communication, I was part of award-winning projects during the 2014 FIFA World Cup. 

I have a special interest for business and finance – especially when they meet passions such as sports, music or arts. For the Erasmus Mundus Master’s thesis I led an investigative report, “The new reign in the music empire”, in which I analyzed how the streaming business is revolutionizing the capitalism of music and its economic implications for the industry – investors, record labels, publishers, artists and for society.

On living in London

The Erasmus Mundus in London was an opportunity for growth, academically and culturally. Distant parts of the world became closer than ever, in and out classrooms, encouraging an immersion on the most important affairs that are redefining politics and economics worldwide – as personally experienced by each one of us in our home countries.

What could be better for a football fan than having the best league in the world in fabulous stadiums, just few tube stops from home? 

The city always seemed to be running against the clock, but we found the precious moments to enjoy it. What could be better for a football fan than having the best league in the world in fabulous stadiums, just few tube stops from home? The typical pub lifestyle – one that can be found only in London – can be evoked in every street either in the case of victory or defeat… It does not matter which day of the week is it: immense greens areas like the Hyde Park, monuments like the Tower Bridge (a special one, always waiving back my good morning during the first walk of the day) and museums (a blessing for art lovers, always for free) are there waiting for Londoners and internationals to prove that this is one of the most special places there is.

Connect with Pedro on twitter or email him to get in contact.